Mean Joe Greene to receive Clio for 1979 Coca-Cola ad, reunite with Tommy Okon
Prior to the Bengals-Steelers game at Heinz Field this Sunday, Hall of Fame defensive tackle "Mean" Joe Greene will be on hand to accept his Clio award (thirty years after the fact!) for his work in the legendary 1979 Coca-Cola ad that featured nine-year-old boy Tommy Okon offering Greene his Coke, and Mean Joe tossing his white Steelers jersey to Okon as a gesture of thanks. Apparently, Greene never actually received the hardware for his Clio (an award for creative excellence in advertising), and Coke is using the 30th anniversary of the spot to take the opportunity to present it to him. Okon will also be on hand at the ceremony, reuniting with Mean Joe for the first time in years.
Following is the video for the original ad, which was reprised by Coke Zero in January of this year in a similar spot with current Steelers safety Troy Polamalu.
Following is the video for the original ad, which was reprised by Coke Zero in January of this year in a similar spot with current Steelers safety Troy Polamalu.
Labels: 1979 Coca-Cola ad, Clio award, Mean Joe Greene, Tommy Okon
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